I’ve never been so interested in trainers! This Nike advert was created by AKQA San Francisco. Here’s the twist; it was created for Nike Japan. That’s right. An American ad company (a London founded, American ad company) is doing anime for the Japanese. This is the director’s cut of the ad and, if you’re interested, […]
Knight Rider’s Kitt to make a return – in Kwik Fit ad
Glasgow based Kwik Fit has deployed Kitt in their latest TV ad. The ad, due to air first on Monday the 12th of April in the UK, is part of the “Kwik-Fit. You’ll be amazed at what we can do.” campaign and was created by DDB London. Kwik Fit operates a number of car repair […]
Everyone’s doing it: Modern Warefare 2 ad falls flat
I have a conflict of interest. I don’t work in TV advertising. I work in digital marketing. The company that is responsible for the latest Call of Duty ad decided some old bloke sitting on a rotting chair telling me all the ways people “are doing it” would inspire me to buy the Modern Warefare […]
Where’s the Navibot? – the irony of www.samsung.com/navibot
Samsung have a new viral video out that’s proving to be popular. It’s popular because it’s good. The video shows a conference room, boring a heck, except there’s a small navibot moving around on the floor. Sometimes something impressive happens. Then the bot flies off. We’re directed to www.samsung.com/navibot to find out more. We’re supposed […]
“Who is Princess Leia?” charmingly spoofs Google’s Superbowl ad
The busy people at College Humor have a new Star Wars video that’s bound to go viral – at least among we Geeks. It’s a Google/ Star Wars mashup that is a mild mannered spoof of “Parisian Love”. Parisian Love is the video that Google used as its first TV ad ever – the one […]
Monster Hunter Tri trailer, Wii speak and European servers
Monster Hunter Tri (MH3) hits European Wii’s on April 23rd. It’s the first time the franchise has made it to the popular household console. It’s significant because the game will be fully Wii Speak compatible which means you’ll be able to play the game with up to three friends online. The Wii’s always needed more […]
Analytics experts say SyFy rebranding is a success
Here in the UK the Sci-Fi channel are running ads to let us know they’ll becoming the SyFy channel. Of course, that’s already happened in the US and we’ve already had news of branding experts calling the channel’s risky tactic a success. But what do branding experts know? Show me cold, hard stats or show […]
MTV with Nightmare’s Freddy interruption/haunting ads
MTV are promoting the forthcoming Nightmare on Elm Street. These aren’t standard ads though – they’re interruptions which are being allowed to hijack MTV’s own promo features. It’s a shame they’re not allowed to interrupt all those life style and reality TV features that destroyed the once great channel (or was that simply me getting […]
Sci-Fi channel found guilty of showing too many ads in the UK
Official British watchdog has found that NBC Universal’s Sci-Fi channel breached the rules by showing too many adverts for the second time in the month. Rule four of the British code on the scheduling of television advertising (COSTA) states that TV stations are only allowed to show 12 minutes of ads every hour. The Sci-Fi […]
Sadie O’Down, Insignificant Other, versus Kratos, God of War 3
I don’t always think Sony gets it right with their TV advertising. This ad for God of War 3, however, is fantastic. Actually; it might not be Sony behind this one – could be the developers Santa Monica Studio – but my hunch is that it’s Sony. Why is the ad any good? Because it’s […]
