It’s an easy mistake to make. Us geeks sometimes tend to have only one thing on our minds. Lynx (who I think are Ax in the States) think their new Lynx Rise have a solution. The ad’s called “Lynx Rise Wake Up Calls #1 Roleplay”. This is a JavaScript player so to see the good […]
Was V the last program shown on Sci FI UK or the first of SyFy UK?
It might just be that V isn’t drawing in the audience numbers in America that it needs in order to survive. Nevertheless, V has a touch of immortality to it in the UK due to key role is played in SyFy’s rebranding. The date that Sci Fi UK became SyFy UK was Tuesday April the […]
Jinx hops the pond; geek fashion steps up in the UK
Jinx is a thriving niche fashion brand. It’s well known among my WoW friends. They’ve got 22 people making geek cred clothes (t-shirts, mainly, or since we’re talking American; tees) in San Diego. The fact that they’re well known among some gamer circles is impressive as their marketing department, based in Ohio, has less than […]
Analytics experts say SyFy rebranding is a success
Here in the UK the Sci-Fi channel are running ads to let us know they’ll becoming the SyFy channel. Of course, that’s already happened in the US and we’ve already had news of branding experts calling the channel’s risky tactic a success. But what do branding experts know? Show me cold, hard stats or show […]
Graphic.ly grows, buys iFanBoy
Graphic.ly is making waves in the digital comic world. They’ve bought the popular community site iFanboy. This means that iFanboy will become a division of Graphic.ly and they’ll be integrating it into the iFanboy site. My real-life job tells me they’ll have a hurdle if they attempt to switch domains and, at the very least, […]
The Adidas goes Star Wars ad
I don’t have much time for trainer junkies, or sports wear, or, well, sports in general – but Star Wars! Star Wars is another issue. So far I’ve resisted posting pictures of either Star Wars baseball caps or Star Wars shoes but this Star Wars / adidas Originals TV ad is too good to ignore. […]
Nintendo’s DS TV adverts rated in the top 10 most annoying
A survey by TNS for Adwatch has revealed that Nintendo’s TV ad series for the DS is considered to be one of the most annoying on British TV. 25% of all respondents found the series produced by an agency called Karmarama to be irritating. One of the TV slots featured Star Trek actor and British […]
SyFy coming to the UK
Last year the SciFi channel in the US became the SyFy channel. The fans weren’t that happy but the channel wanted to broaden the group of people it appealed too. Many fans grumbled; one my favourites is this Open Letter to SyFy from marketing guru Roger Wehbe at the Tribble Agency. In it Wehbe complains […]
